How many times have we heard that saying? Well perhaps it is because it’s true.
When we apply this to Web design, it’s a whole new ball game.
You have started a project or a company and would like a website to help represent your brand. So many factors to consider:
- The legal bits
- Images and graphics
- Domain registration
You’re missing one major aspect of your project:
1. WHERE TO LOOK!
Ok. So you’ve reached this major junction and web design companies and agencies are pulling you in all different directions.
So you resort to the obvious option; The D-I-Y (Do it Yourself) project. Yep! “I’ll design my own website using a website builder. It will cost me less money and less time!”
You decide on the industry leading website builder because their adverts look appealing and they’re commercially well represented and most importantly they cost next to nothing, in some cases are even FREE!
Best case scenario would be to finish in no time at all, especially since it’s your own project and you know what you want to put on your website and within a week you should be finished right?
Well I hate to break it to you, but this is usually not the case. I have seen some poorly built websites that have not faired well in the Search Engines and whats worse is because its free, they usually are not bespoke, meaning you will find another user of the same website builder with the exact same website as you.
Bottom line is, why would you want to invest all that time, energy and stress in this supposed “short-cut” when all you would have to do is plan plan plan!
With a good plan in place, you will be able to set aside a budget for your online presence which should include social media too. Once this budget is set, your next step is to get free quotes from website designers who will match your budget and based on their portfolio, whom you feel can deliver. It’s really that simple and although this process seems like a long shot or even a far cry, it’s good to remind you that Rome wasn’t built in a day! and first impressions are very important. Make that first impression count even if it takes you that little longer to build it, the rewards are much more better in the long run.